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  • Getting Started
    • Welcome to AdLibertas
  • The Platform
    • How it works
    • User-Level Audience Reporting
      • Creating Reports
        • Creating a New User Report
        • Creating Advanced User-Level Reports
        • Advanced Audience Builder
        • Custom Event Metrics
      • Report Layout
        • Report Module: Audience Filtering
        • Chart Type Module: Absolute vs. Relative Reports
        • Daily Totals, Per User, Cumulative Totals
        • Lifecycle Reports
        • Forecasting Module
        • Statistics Module
        • Measuring Confidence
      • Advanced Reporting Methods
        • User Measurement & Calculation Details
        • Date Ranges: Define Audience vs. Create Report
        • Exclude GAID tracking opt-outs
        • Scheduled Reports: Keep Updated & Rolling
        • Reporting on a Firebase AB test
        • Understanding “Audience Restraints”
        • Adding user time to your reports
    • Consolidated Revenue Reporting
      • Reporting Discrepancies
      • Reporting Availability & Timezones
      • Ad Network Re-Repost; Also: Revenue Reconciliation Accuracy
      • Consolidated Reporting vs. Consolidated Inventory Reporting
      • Reporting Table – Column Descriptions Common Metrics (Calculated Fields)
      • Facebook Reporting
      • Consolidated Ad Revenue with multiple mediators
    • Business Analytics
      • Analytics Layout
      • Understanding the "Explore Data" button
      • The Data Table
      • Asking a Question
      • Saving a Question
      • Creating a custom dimension
      • Setting up a pulse
    • Custom Dashboards
      • Custom Dashboard Filters
      • Combining data into a single chart
    • Direct SQL Access
    • Exporting Data
      • Ad Network Reports
      • Chart Reports
      • Custom API connections
      • Downloading & Scheduling Data Reports
      • Deprecated: Line Item Change Log
    • General
      • Change your Username & Password
      • Adding Users to your Account
      • Sharing Collaborative Links
      • AdLibertas Cost
  • Data Integrations
    • Connecting in 3 steps
    • Ad Impression-Level Revenue Connections
      • AppLovin Max User Revenue API
      • ironSource Ad Revenue Measurement Integration
      • Impression level tracking with Admob Mediation
      • Collecting MoPub Impression-Level Data as a Firebase Event
    • Ad Network & Store Connections
      • Adding Ad Network Credentials
      • How does App Store Reporting work?
      • Adding access to Google Play
      • Adding Sub User to App Store Connect
      • Getting the most from Ad Network Reports
    • Analytics Connections
      • Data Set Status
      • Connect AdLibertas to Firebase
      • Connecting AdLibertas to BigQuery
      • Firebase Install Counts in Audience Reporting
      • Setting User Campaigns in Firebase
      • Why use revenue to determine Firebase AB test winners?
      • Firebase Best Practices: keeping Google BigQuery Costs Down
    • Custom Integrations
      • Sending Events via Webhooks to AdLibertas
      • Impression level tracking with Admob Mediation
      • Connecting AdLibertas to BigQuery
      • Importing a custom data set
    • IAP Connections
      • Tracking IAP & Subscriptions in Firebase and BigQuery
      • RevenueCat Integration: WebHooks
      • RevenueCat: Setting Universal Identifiers
    • MMP Connections
      • Connecting Adjust
      • Connecting AppsFlyer
      • Connecting Kochava
  • FAQs
    • General
      • Why does AdLibertas need credentials?
    • Audience Reporting
      • Why doesn't my daily active user count match Firebase?
      • Why doesn’t my retention rate match?
      • Why aren't my install rates matching?
      • Why doesn't my relative user count match retention?
      • What is the probability projected LTV becomes actual LTV?
      • Why doesn’t Firebase and AdLibertas revenue match?
    • Reporting
      • What is “non_mopub” revenue
      • How do customers use AdLibertas?
  • Privacy & Security
    • Privacy & Security Details
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On this page
  • Name and App Filter
  • Date Ranges
  • Create Audience Grouping
  • Email Notification
  • Filter Created Audiences
  • Walk-through creating a report
  1. The Platform
  2. User-Level Audience Reporting
  3. Creating Reports

Creating a New User Report

Getting started with user-level reporting

PreviousCreating ReportsNextCreating Advanced User-Level Reports

Last updated 3 years ago

Your first step in user-level reporting will be to create a new user report, either in the main menu or on the home page, click "Create New User Report"

Name and App Filter

Report names don't need to be unique but we highly recommend you consider a naming scheme that allows easy search functionality.

When selecting an app, you will filter all events, conditions, and properties to only the app selected. If you don't choose an app, users will be included across all apps.

Date Ranges

Create Audience Grouping

Here you can choose groups that will define individual audiences, one for each parameter value of the group. Choosing a single group, in our example, an AB test will automatically create an individual group for each test variant.

Selecting multiple groups will create an audience for each unique parameter value. In our example, grouping on an experiment + geo will create an audience for each variant and each geo.

For groupings that generate over the maximum number of audiences (15), only the largest groups will be returned.

Email Notification

We will send an email to each address when the report is completed or updated. Especially useful when you've created a scheduled report to be updated periodically.

Filter Created Audiences

Maximum number of users in audience: We allow you to filter to audience groupings above a minimum number of users.

Maximum number of audiences, ranked by the number of users: Because the UI lags with too many reports, we limit the maximum number of audience groupings to 15.

If you'd like to run reports with more than 15 audiences (e.g. campaign and ROAS reporting) please contact your AdLibertas account manager to schedule csv reporting.

Walk-through creating a report

The date range selected in the Absolute Date Range will include users active during the chosen range. For details on the Advanced functionality, see .

Absolute vs. Relative Reports