Daily Totals, Per User, Cumulative Totals

Daily Totals

For absolute reports, daily totals show the sum of all events/metrics for all active users on a time series

For relative reports, daily totals sum the total events/metrics on the nth day of user history the audience users who've installed during the specified timeframe

Per User Reports

For absolute reports, per user divides the daily totals against the number of active users on a given date.

For relative reports, per user divides the total events on the n-th day of lifetime.

Cumulative Totals

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